Is Thought Transformation the Right Marketing Partner for You?
Regal Chemical
When Ed Carmody joined Regal Chemical as General Manager, he was looking for sales training and some basic marketing items. Many processes and systems needed modernization or improvement, including the MIS system, manufacturing operations, and how sales went to market.
Thought Transformation first supported Regal with sales training initiatives. When we pitched him about his marketing, he auditioned us with a few pieces of collateral that needed updating. Ed was happy with the results, which led to bigger things, including:
- The website rebuild and ongoing maintenance of Regal’s extensive online product catalog
- Management of trade publication advertisements
- Event marketing and support, including booth refresh and banner stand production
- Customer loyalty programs
- Copy, design, and production for collateral and promotional products
- Branded graphics for interior spaces, including custom wallpaper
- Sales awards program
- Social and videos
- Support for Regal’s 50th anniversary promotions
- Building graphics and branded decals for equipment
- Support to identify options for a CRM with territory mapping functionality
“What I like about Thought Transformation is that when I have an idea, they make it happen,” Ed Carmody said. “They have handled anything and everything thrown at them. They turned our Director of Agronomy into a character and a bobble-headed doll. They have designed and produced high-end medallion keychains to celebrate our 50th anniversary. They found a supplier for branded water, produced an educational video showing how to spread fertilizer, and designed and produced T-shirts for our annual kickball tournament. Plus, they did all the standard marketing items we need, like pocket folders, brochures, and sell sheets. With the Regal Team focused on growth, we appreciate Thought Transformation because they truly work on our behalf and they do and incredible job to support Regal on whatever we ask for, not to mention they are fun to work with!”
Regal Chemical
When Ed Carmody joined Regal Chemical as General Manager, he was looking for sales training and some basic marketing items. Many processes and systems needed modernization or improvement, including the MIS system, manufacturing operations, and how sales went to market.
Thought Transformation first supported Regal with sales training initiatives. When we pitched him about his marketing, he auditioned us with a few pieces of collateral that needed updating. Ed was happy with the results, which led to bigger things, including:
- The website rebuild and ongoing maintenance of Regal’s extensive online product catalog
- Management of trade publication advertisements
- Event marketing and support, including booth refresh and banner stand production
- Customer loyalty programs
- Copy, design, and production for collateral and promotional products
- Branded graphics for interior spaces, including custom wallpaper
- Sales awards program
- Social and videos
- Support for Regal’s 50th anniversary promotions
- Building graphics and branded decals for equipment
- Support to identify options for a CRM with territory mapping functionality
“What I like about Thought Transformation is that when I have an idea, they make it happen,” Ed Carmody said. “They have handled anything and everything thrown at them. They turned our Director of Agronomy into a character and a bobble-headed doll. They have designed and produced high-end medallion keychains to celebrate our 50th anniversary. They found a supplier for branded water, produced an educational video showing how to spread fertilizer, and designed and produced T-shirts for our annual kickball tournament. Plus, they did all the standard marketing items we need, like pocket folders, brochures, and sell sheets. With the Regal Team focused on growth, we appreciate Thought Transformation because they truly work on our behalf and they do and incredible job to support Regal on whatever we ask for, not to mention they are fun to work with!”
Lithographics, Nashville
Lithographics is one of Nashville’s largest printers. Located in a market with significant potential for growth, the management team needed a partner who could provide a cost-effective and comprehensive marketing solution. After looking at several options, they chose Thought Transformation.
We got to work and began filling in gaps, including:
- A website rebuild and SEO support
- Collateral creation
- Regular email marketing
- Sales presentations
- Telemarketing campaign
- Building a business development campaign
- Social, videos, and press releases
- Creating a photo library
- Developing a new customer onboarding program
- Create, manage and promote virtual events
“Our entire team is glad we chose Thought Transformation as our marketing partner,” said Bill Blair, Vice President of Business Development. “They know how to produce all the marketing deliverables our team needs to compete and win in the marketplace. Marketing falls under me, and I don’t have time to figure out what a marketing partner should be doing. Thought Transformation brings me ideas and recommendations. I say, “GO!” and they execute in a way that makes it very easy for us to market and benefit in our growing market.”
Lithographics, Nashville
Lithographics is one of Nashville’s largest printers. Located in a market with significant potential for growth, the management team needed a partner who could provide a cost-effective and comprehensive marketing solution. After looking at several options, they chose Thought Transformation.
We got to work and began filling in gaps, including:
- A website rebuild and SEO support
- Collateral creation
- Regular email marketing
- Sales presentations
- Telemarketing campaign
- Building a business development campaign
- Social, videos, and press releases
- Creating a photo library
- Developing a new customer onboarding program
- Create, manage and promote virtual events
“Our entire team is glad we chose Thought Transformation as our marketing partner,” said Bill Blair, Vice President of Business Development. “They know how to produce all the marketing deliverables our team needs to compete and win in the marketplace. Marketing falls under me, and I don’t have time to figure out what a marketing partner should be doing. Thought Transformation brings me ideas and recommendations. I say, “GO!” and they execute in a way that makes it very easy for us to market and benefit in our growing market.”